Apple Fail

[LeeNetworX]

Originally Posted by Trip

I dont know, why did they kill the software so fast if they wanted it "out there." Sounds like he was beta testing it and fucked up huge. They went through a lot of trouble to make it look like a 3GS with the specifically made case too.

If he was working on the phone capabilities software, it would seem that he would need a field device to test it.

They may not necessarily want the software "out there" they just want the buzz and rumor mills to start churning. They want the excitement and speculation to devleop and build. Dropping the internals into an existing style or prototype case isn't alot of trouble either.

[unknownroad]

Originally Posted by Trip

The phone is approaching release date, it's not like it's in first development. It is due to be shown to the public in June, it is very late in the game of development and testing would be going full swing right now.

Well, yeah... if it were in first development it wouldn't be working well enough to be worth carrying around

All i'm sayin' is, "$600 laptop wanna-be that can't multitask? Well, I can explain, see... wait a minute, what is this? It's a shiny new iPhone! Just look at how shiny it is!"

[Trip]

So it's more believeable that apple reversed the way it operates 180 degrees from everything it has done prior to this phone.

[Particle Man]

you can't buy publicity like this. I too am thinking marketing ploy. It was all over the news this morning where you'd normally see a 2 minute "Yup, there's a new iPhone coming out, big surprise" and it would be forgotten over the next commercial break.

This has gone viral so fast it caused whiplash.

[Trip]

Originally Posted by Particle Man

you can't buy publicity like this. I too am thinking marketing ploy. It was all over the news this morning where you'd normally see a 2 minute "Yup, there's a new iPhone coming out, big surprise" and it would be forgotten over the next commercial break.

This has gone viral so fast it caused whiplash.

That's just not apple though, it just doesn't look anything like anything they would ever do. They don't really need advertising, they got a rabid band of fools waiting to gobble up anything with the apple logo.

[unknownroad]

Exactly- Apple is a brand marketing company that also happens to make electronics. In marketing, innovation- keeping things fresh- is crucial. So, yes, I absolutely believe they'd do something they've never done before. You don't think they've got a team of people brainstorming new ways of getting viral campaigns out via high-profile blogs? They probably have more people working on that than they do on software.

[Trip]

To the one blog they threatened legal action and refused to give them an early review of the iPad?

Now their lawyer sends them an official request to return the item or else letter...

Apple doesn't need the viral campaign like this, they are more likely going to be on the losing end of a promotion like this if people suspect this kid may get fired for "losing the device."

There is too much negative with a campaign like this, Apple would never risk their brand on something this stupid. Hell we are all talking less about the device and more about if this was on purpose or if the kid is getting canned. That's too fucking negative for Apple.

[101lifts2]

Originally Posted by Trip

There is also new iphone specs at the same place. A lot of people care, that's why Apple keeps everything tightlipped about it. If you don't care, shut the fuck up it's not that fucking hard. It gets tiring seeing you post the same shit when people on here actually want to discuss things.

Rider is right...no one cares.

[derf]

This isnt a ploy, its the real deal, some dude lost a field test phone and probably will loose his job too now that it has been opened up. This wasnt about the product getting out or showing off the new case (which was spotted in some old ipad leak pictures a few months back), this was one dudes big screw up.

[Rangerscott]

Maybe it had pics of steve's iPenis.